Situation: Eminae has built a powerful, high-trust community of CEOs, investors, and advisors operating at the highest levels of mid-market M&A. The brand is proven, the events sell out, and the network effect is real. Kyle Griffith has become a central connector in the region.
Complication: The business is still heavily reliant on Kyle's personal effort and manual outreach. There is no scalable acquisition engine, no systematic content strategy, and no automated pipeline to convert attention into paying members. The community's monetization potential—across multiple membership tiers and digital products—remains largely untapped.
Resolution: Growth Loop will install a complete RevOps infrastructure: a fractional CMO, a dedicated content strategist, a full-time appointment setter, cold email systems, and a full-funnel community growth operation. We will transform Kyle's LinkedIn into a dominant authority platform, build predictable pipelines for each membership tier, architect the monetized community and digital products ecosystem, and position Eminae for a high-multiple acquisition.
Install a scalable client acquisition system, launch the monetized community and digital products ecosystem, refine the multi-tier offer suite, and solidify Eminae's position as the premier ecosystem for M&A professionals—targeting 10–15 new members, 5+ CEO Mastermind seats, $1.3M+ ARR trajectory, and a clear path to 8–12x valuation.
Position Kyle Griffith as the preeminent thought leader and central connector in mid-market M&A. Overhaul LinkedIn, website messaging, and brand assets to reflect Eminae's premium positioning as a private, vetted ecosystem.
Deploy a multi-channel outbound system—LinkedIn content engine, connection campaigns, cold email infrastructure, and DM nurture sequences—to generate a predictable stream of qualified member conversations across all three network tiers.
Convert pipeline into paying members, launch the CEO Mastermind and monetized community ecosystem, optimize the value ladder, and build a repeatable growth playbook that reduces founder dependency and increases enterprise value.
Leaders of companies with $4M–$50M+ in revenue, actively planning a strategic exit, major acquisition, or significant growth phase within a 1–5 year horizon. Sharp, driven, and looking for an edge.
They crave a trusted peer group and are tired of open networks filled with service providers. They want access to the rooms where real decisions happen.
Professionals from PE firms, family offices, or corporate development teams. Their primary mandate is deploying capital effectively—hunting for quality, off-market deal flow and trustworthy co-investment partners.
They need a curated filter for deal origination. Public marketplaces waste their time. They pay for signal-to-noise ratio.
M&A attorneys, investment bankers, CPAs, and specialized consultants. Their reputation and book of business are built on the strength of their network. They live and die by the quality of their connections.
They need to be where the CEOs and investors are. Eminae gives them a platform to build their brand and originate new client relationships.
Eminae has brilliantly tapped into a deep market pain—the need for a trusted, efficient, curated environment for M&A professionals. The immense opportunity lies in institutionalizing this trust and building a scalable engine around it. The convergence of a high-trust community, exclusive events, and a future technology platform creates a powerful and highly defensible market position. The missing piece is a CMO-led RevOps system to package Kyle's expertise, distribute it at scale, and convert attention into predictable, recurring revenue.
Kyle's current networking and outreach efforts rely heavily on personal time and effort—manual LinkedIn activity, in-person events, and 1:1 conversations—without a system to convert that activity into high-velocity sales.
Solution: Curated, high-impact forums and targeted introductions that place members in the right rooms with the right people—every time.
Open platforms like LinkedIn are saturated with noise. It's impossible to tell who is a serious player and who is a time-waster.
Solution: A vetted-only community where every member is approved, ensuring a high standard of quality and relevance at every interaction.
Members struggle to find a predictable source of qualified, off-market opportunities. Finding the right deal feels like searching for a needle in a haystack.
Solution: A members-only deal flow channel, investor roundtables, and proactive matchmaking—connecting buyers, sellers, and advisors based on specific criteria.
Kyle is the bottleneck for all community management, marketing, and growth. The business's value is tied directly to his personal efforts—limiting scalability and exit value.
Solution: The Growth Loop CMO Engine systematizes outreach, content, lead nurturing, and community operations—freeing Kyle to focus on vision and high-value relationships.
Without a consistent content engine, Kyle's expertise remains under-leveraged. The brand's reach is limited to in-person interactions and manual outreach.
Solution: A 5-pillar LinkedIn content strategy publishing 4–5x per week, positioning Kyle as the most trusted voice for M&A professionals and driving predictable top-of-funnel growth.
Current revenue is event-driven and transactional—commanding a low valuation multiple. There is no clear value ladder or recurring revenue engine in place.
Solution: A multi-tiered membership model with annual subscriptions, a $10–15K/year CEO Mastermind, a monetized community ecosystem, and a roadmap to a SaaS-based deal flow platform—shifting valuation from 2–4x to 8–12x ARR.
LinkedIn thought leadership, the Eminae M&A WhatsApp group, and publicly ticketed regional events ($50–$250). Designed for lead generation, brand building, and capturing prospects into the ecosystem.
For PE, VC, and family office professionals. Includes deal flow alerts, investor-only roundtables, and exclusive market insights from active participants.
For CEOs of companies with $4M+ revenue. Includes peer-to-peer masterminds, CEO Forums, advisory sessions, and priority introductions across the ecosystem.
For M&A attorneys, CPAs, and investment bankers. Provides a platform to build their brand, access deal flow, and connect directly with CEOs and investors.
An exclusive, application-only mastermind for 10–15 elite CEOs. Monthly deep-dive sessions, a private annual retreat, and direct access to Kyle Griffith for strategic guidance on exits, acquisitions, and growth.
Bespoke, 1-on-1 advisory with Kyle for CEOs navigating live transactions. Plus the future-state technology platform providing scalable, high-margin deal matchmaking across the entire ecosystem.
The value ladder defines what you sell. This section defines how we build, launch, and deliver it—the complete operational infrastructure for turning Eminae's community into a revenue-generating machine. We handle offer design, landing pages, checkout, delivery infrastructure, launch assets, tracking, and optimization so Kyle can focus on what he does best: being the connector and delivering world-class experiences.
A comprehensive, cohort-based mastermind and ongoing monetized community that takes CEOs from scattered networking to a fully integrated M&A growth system. This is Eminae's "unfair advantage" packaged as a complete transformation—exclusive peer groups, deal flow access, and strategic advisory rolled into one premium experience.
A focused 8-week program on preparing a business for a premium exit or acquisition. More tactical, shorter duration, potentially lower price point. Covers valuation optimization, management team development, due diligence prep, and deal team assembly. Serves as a natural feeder into the full CEO Mastermind.
High-ticket, limited spots, direct access to Kyle. For the CEOs navigating a live transaction who need personalized, hands-on guidance and are willing to pay a premium for it. This is the pinnacle of the value ladder—productized expertise at the highest level.
We recommend starting with Angle 1: The M&A Inner Circle because it offers the best balance of revenue potential, scalability, and recurring income. The cohort structure creates a clear transformation journey. The ongoing community membership builds a recurring revenue asset that compounds over time. After the first successful cohort, we layer in the high-ticket 1:1 Advisory (Angle 3) as a premium upsell, further increasing revenue per member.
Here's what the ecosystem delivery would look like. We'd refine this together based on Kyle's expertise and member feedback. This is a natural extension of the Eminae brand—it's exactly what the community is already asking for, packaged as a premium transformation experience.
Identifying each CEO's current position—business valuation gaps, network blind spots, and deal readiness score. Deep-dive assessment of where they are and where they need to be.
Building recurring revenue, documenting SOPs, reducing customer concentration, and strengthening the management team. The playbook for commanding a premium multiple.
Building the A-Team: M&A advisor, attorney, CPA, and strategic partners. Leveraging the Eminae Trusted Advisor Network for warm, vetted introductions to the right professionals.
Accessing Eminae's proprietary deal flow channels, investor roundtables, and proactive matchmaking services. Learning to identify, evaluate, and pursue off-market opportunities.
Positioning each CEO as a thought leader through Eminae's platform—speaking opportunities at CEO Forums, Community Spotlight features, and strategic content development.
Tying everything together—financial goals, legacy vision, and operational execution. Monthly peer accountability, private annual retreat, and ongoing strategic access to Kyle.
Complete sales system including landing pages, application funnels, checkout flows, payment processing, and automated follow-up sequences. Everything designed to convert warm prospects from the LinkedIn engine into paying members at each tier.
Professional community hosting, member management system, and content delivery infrastructure. Members get a premium experience that matches the price point—whether they're in the $97/mo Investor tier or the $10–15K/year Mastermind.
Member onboarding sequences, help documentation, retention workflows, and churn prevention systems. We systematically capture testimonials, track engagement, and optimize the experience to maximize LTV across every tier.
By shifting revenue from event-driven and transactional to predictable and recurring, demonstrating a scalable acquisition model with clear CAC/LTV data, and reducing founder dependency through systematized operations—Eminae can justify a valuation multiple of 8–12x ARR. An acquirer isn't buying a network; they're buying a scalable platform for accessing the entire M&A middle market.
A performance-aligned engagement designed to keep monthly costs low while providing powerful incentives for both sides. We succeed when Eminae succeeds.
A full-stack growth operation installed into Eminae, managed by our dedicated team:
Build the foundational assets and systems required for scalable growth. Align on strategy, overhaul brand presence, and prepare the outbound engine.
Activate the outbound engine, generate momentum, and begin converting initial conversations into member applications.
Scale successful campaigns, optimize the funnel, convert the initial pipeline, and build a repeatable growth playbook.